Comments for Business Blogging http://www.business-blogging.co.uk Blogs, social media, public relations, tech, navel-gazing Wed, 07 Jan 2009 12:35:32 +0000 http://wordpress.org/?v=2.2.3 Comment on How do you measure the success of online PR campaigns? by Roger, Online PR Agency, C&M http://www.business-blogging.co.uk/2008/11/06/how-do-you-measure-the-success-of-online-pr-campaigns/#comment-10 Roger, Online PR Agency, C&M Wed, 17 Dec 2008 15:23:48 +0000 http://www.business-blogging.co.uk/2008/11/06/how-do-you-measure-the-success-of-online-pr-campaigns/#comment-10 Just had a play around with Trendrr. Great tool! : ) Thanks for sharing.... Just had a play around with Trendrr. Great tool! : ) Thanks for sharing….

]]> Comment on How do you measure the success of online PR campaigns? by Roger, Online PR Agency, C&M http://www.business-blogging.co.uk/2008/11/06/how-do-you-measure-the-success-of-online-pr-campaigns/#comment-9 Roger, Online PR Agency, C&M Sat, 29 Nov 2008 20:22:25 +0000 http://www.business-blogging.co.uk/2008/11/06/how-do-you-measure-the-success-of-online-pr-campaigns/#comment-9 Hey - great post. I couldn't agree more. Online PR is, at heart, extremely easy to measure. When all's said and done, It's all about PageRank and performance on SERP's against a given set of keyphrases.... And the tools you mention are terrific. Bravo! Cut out the fluff - get focused on Google, world....! Hey - great post. I couldn’t agree more. Online PR is, at heart, extremely easy to measure. When all’s said and done, It’s all about PageRank and performance on SERP’s against a given set of keyphrases…. And the tools you mention are terrific. Bravo! Cut out the fluff - get focused on Google, world….!

]]> Comment on Why don’t PR people understand blogs? by Annabel http://www.business-blogging.co.uk/2008/10/12/why-dont-pr-people-understand-blogs/#comment-5 Annabel Mon, 13 Oct 2008 08:20:28 +0000 http://www.business-blogging.co.uk/2008/10/12/why-dont-pr-people-understand-blogs/#comment-5 I agree with your post. I find exactly the same thing. I think many PR people are just scared of new media. They feel safe when they can deal with a magazine where they can get nice neat clipping they can cut out or crop and and put in a nice fat clippings' book. Web 2:0 is a whole new world out there and while younger account execs might be comfortable with social, prosumer media, but the older technophobic directors treat it as if it's some mysterious being. I agree with your post. I find exactly the same thing. I think many PR people are just scared of new media. They feel safe when they can deal with a magazine where they can get nice neat clipping they can cut out or crop and and put in a nice fat clippings’ book.

Web 2:0 is a whole new world out there and while younger account execs might be comfortable with social, prosumer media, but the older technophobic directors treat it as if it’s some mysterious being.

]]> Comment on The myth of automated blog monitoring by Simon McDermott http://www.business-blogging.co.uk/2008/02/09/the-myth-of-automated-blog-monitoring/#comment-4 Simon McDermott Tue, 01 Apr 2008 11:10:43 +0000 http://www.business-blogging.co.uk/2008/02/09/the-myth-of-automated-blog-monitoring/#comment-4 I don't really agree with this, there are techniques to start this process. You certainly need quality checks and there is a "seeding" component to start the crawling. We have successfully brought together 2million + European blogs and quality checks show good results. Simon I don’t really agree with this, there are techniques to start this process. You certainly need quality checks and there is a “seeding” component to start the crawling. We have successfully brought together 2million + European blogs and quality checks show good results. Simon

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