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	<title>Comments on: Why don&#8217;t PR people understand blogs?</title>
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	<link>http://www.business-blogging.co.uk/2008/10/12/why-dont-pr-people-understand-blogs/</link>
	<description>Social media, public relations, tech, navel-gazing</description>
	<lastBuildDate>Wed, 23 Jun 2010 18:53:16 +0200</lastBuildDate>
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		<title>By: Annabel</title>
		<link>http://www.business-blogging.co.uk/2008/10/12/why-dont-pr-people-understand-blogs/comment-page-1/#comment-5</link>
		<dc:creator>Annabel</dc:creator>
		<pubDate>Mon, 13 Oct 2008 08:20:28 +0000</pubDate>
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		<description>I agree with your post. I find exactly the same thing. I think many PR people are just scared of new media. They feel safe when they can deal with a magazine where they can get nice neat clipping they can cut out or crop and and put in a nice fat clippings&#039; book.

Web 2:0 is a whole new world out there and while younger account execs might be comfortable with social, prosumer media, but the older technophobic directors treat it as if it&#039;s some mysterious being.</description>
		<content:encoded><![CDATA[<p>I agree with your post. I find exactly the same thing. I think many PR people are just scared of new media. They feel safe when they can deal with a magazine where they can get nice neat clipping they can cut out or crop and and put in a nice fat clippings&#8217; book.</p>
<p>Web 2:0 is a whole new world out there and while younger account execs might be comfortable with social, prosumer media, but the older technophobic directors treat it as if it&#8217;s some mysterious being.</p>
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